Four steps for decision making - Altavoz Comunicaciones Perú

Discover the steps for decision making in your company and ensure sustainable growth

Every day, from the moment we wake up until we go to bed, we make decisions. What outfit will we wear? What do we want to eat? Which route will we take? These are questions we answer in seconds or minutes, making decisions quickly.

The corporate world is also full of moments where decision-making can change the course of an organisation. A survey by McKinsey Quarterly of 2,207 executives found that only 28% of strategic decisions in their companies were successful, 60% indicated that incorrect decisions were as frequent as correct ones, and the remaining 12% said they made very successful decisions.

Correct decision-making can drive the growth of your company. Here are the essential steps to streamline this process:

Open-mindedness towards the unknown

Faced with an unknown or partially known situation, it is crucial to seek information, conduct a thorough analysis of the situation, and assess its potential outcomes. This approach will allow you to visualise the future more clearly, despite the uncertainty.
Encouraging creativity

A dose of imagination can offer new approaches or alternatives for the most important decisions. For example, surprising your customers or implementing new work practices among your employees to keep them constantly motivated.
Managing the importance of decisions

It is essential to discern between situations that require your full attention and those that can be delegated. Strategic decisions should focus on creating innovative strategies that bring about significant change in your brand or company.
Anticipating scenarios

Although no one has a crystal ball, it is beneficial to consider the possible consequences of decisions. Questions like: What is the worst that can happen? Will it have a significant impact? Or what is the best possible outcome? These are essential to clear doubts and plan appropriately.